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para casa
brazil

work
brand strategy | concept | content creation 

outcome 
content | website | key concept

Para Casa is a modern, independent brand dedicated to home and wellness products.

 

I played a key role in bringing the brand to life, shaping its strategy, defining its concept, and creating a cohesive visual identity for its products.

 

My role extended to curating compelling content to the social media and on the operational front, I oversaw the e-commerce platform, curating a seamless and intuitive shopping experience that mirrored the brand’s dedication to quality.

Beyond the digital sphere, I collaborated on boutique events designed to introduce new products to select clients, creating an intimate experience. 

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